Destination Southern NSW is participating in a pilot project, the Social Impact of Tourism, to co-design a community-informed, human-centred framework for measuring the social impact of tourism. Delivered in partnership with Nourish Group and Australian Regional Tourism (ART), the project will explore how tourism contributes to the wellbeing of communities across Southern NSW, both positively and negatively, alongside traditional economic indicators.

As part of the project, we invite tourism industry stakeholders to join a half-day workshop to measure community sentiment on tourism and social impact. This workshop will explore how residents view tourism in their local area, its benefits, challenges, and its role in shaping their sense of place, pride, and wellbeing. The session will investigate topics such as social and cultural connections, employment opportunities, participation in local activities, and community resilience, while also addressing concerns like crowding and environmental pressures. Insights will help develop strategies that align tourism growth with local values.

Social Impact of Tourism Workshop | Queanbeyan: Venue TBC | 8 October: 9 am – 1 pm

By trialling a place-based Social Impact Reporting model, this initiative aims to create a replicable and meaningful benchmark that tourism operators, councils, and decision-makers can use to improve community alignment, guide investment, and build confidence in the visitor economy’s broader value.

To register your interest, please email Jessica Bryden – Industry Development Manager, Southern Tablelands, via jessica.bryden@dsnsw.com.au