WELCOME Framework

The WELCOME Framework sets out easy-to-follow guidance to assist tourism businesses to become more accessible and inclusive.

Accessibility is about ensuring all people of all abilities have the tools to enjoy the same products and services as everyone else.

Inclusion is about ensuring everyone gets a chance to take part.

The WELCOME Framework encourages tourism operators to view accessibility and inclusivity as a universal approach to business, and provides an understanding into the needs of the accessible tourism community.

The Framework brings together important aspects for tourism operators to consider in making their products and services more accessible, and guides operators on how to promote their business to this community.

WELCOME Framework sets out easy-to-follow steps for tourism businesses to:

  • start their accessible tourism journey.
  • reduce barriers to participation

Download the WELCOME Framework

Category: Strategy | Plan