Destination Southern NSW invites you to magnify the impact of your promotional campaigns by aligning your work with the Destination NSW ‘Feel New’ brand, capitalising on the power of the brand’s considerable brand equity.

Topics include:

• Your land of opportunity
• Destination positioning
• Creating memorable experiences
• Case studies from the Destination Southern NSW region
• A kickstart to better tourism marketing
• Hunting in packs

And a sneak peek at our Brand New Marketing Toolkit!

This free event is suitable for accommodation providers, tour operators, food and drink venues, attractions, and anyone with a new tourism idea or those interested in tourism.

You will learn how to align your brand with the ‘Feel New’ campaign attributes – feelings of connection, joy, adventure, rejuvenation, freedom, belonging and awe.

Sapphire Coast Destination Marketing (SCDM) is the tourism contractor tasked with destination marketing on behalf of Bega Valley Shire Council. Rhys Treloar, Tourism Manager at SCDM, will be jointly presenting this workshop. Rhys has many years of experience in tourism marketing and will be on hand to answer any questions or offer further assistance on any aspect of the presentation.

When: Wednesday 15th May 2024 | 3pm – 5pm

Location: Bega Commemorative Civic Centre| Zingel Pl, Bega NSW 2550

Light refreshments will be provided, drinks can be purchased.

Bookings essential – Reserve your free ticket via Eventbrite.

Enquiries

Jenny Robb

Industry Development Manager | South Coast & Snowies

Destination Southern NSW | jenny.robb@dsnsw.com.au