Richard Beere


Richard Beere has spent nearly half his professional life working and living in Asia in senior management positions with responsibilities covering the broader Asian region from Japan to India.

During his 23 years with Tourism Australia he was part of the team that succeeded in making Australia the first western destination to gain Approved Destination Status in China (ADS),and was instrumental in the development of the original China Development Plan.

In 2011 Richard received the Outstanding Individual Contribution to the Industry Award from the Australian Tourism Export Council (ATEC) in recognition of his efforts, especially in relation to Asia.

Richard was appointed by the NSW Tourism Minister as Chair of Destination Southern New South Wales Ltd (a limited by guarantee company covering 8 council areas in NSW) in January 2017, as part of a restructure of regional tourism in New South Wales.

View Richard Beere on LinkedIn


About Richard

Sign up to our newsletter